Storytelling is a powerful, generative leadership tool. In a season of information overload, it has the power to cut through the noise, motivating change when other approaches have failed. But how do we, as leaders, harness its power?
History remembers Madam C. J. Walker as the first self-made woman millionaire in America. Marketing her line of homemade haircare products for Black women, Walker built a business empire, first selling door-to-door, then empowering a legion of Black “Beauty Culturalists” to sell her products. Though her rise from impoverished washerwoman to wealthy businesswoman was paved with hard work, her approach was straightforward and simple: she told her story. Here are two lessons we can learn:
Leadership storytelling can take many forms. Whether you seek to inspire your team by sharing how you overcame a particular struggle, or you need to generate trust and buy-in by sharing how a new business practice has benefitted others, harnessing the power of storytelling can help you achieve your goal.
Do you want to know what motivates and inspires your employees? Do you need buy-in for new business ideas or practices? Let us share more leadership lessons from insightful leaders in an online workshop. You bring the team members, and we’ll create an immersive learning program, linking real-life examples with your individual workplace issues.
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Are your teams inspired to give their best? Have you developed methods which have helped you on your leadership journey? Please share your ideas and stories, below!